$1 per settled result.
Held and voided are free.
First 100 settled results each month
$1 per settled result
$1,000 a month by default
No contract to start. Sandbox calls are never billed. Bigger programs are below.
- Free, of the first 100 (100)
- $0
- Billable at $1 each (150)
- $150
- Held or voided (20)
- $0
- Default spend cap ($1,000/month)
- Not reached
- Total a month
- $150
First 100 settled results free each month, then $1 per settled result, capped at $1,000 a month by default (adjustable on request). Held and voided results pay nothing. The $1 is per settled result. The 15% clearance is separate: it applies to brand-funded reward pools that settle, set per deal. Card billing is not switched on yet.
Production keys follow a short review. Card checkout is built and not switched on yet, so production usage is invoiced until it opens. Held and voided results, and sandbox calls, are not charged.
Billing terms: API Terms · Terms of Service.
Bigger programs.
A sponsored activation the PLLAY team sets up, runs and verifies with you.
- Campaign configuration and interaction design
- Reward configuration
- PLLAY operates the campaign (VOD first; live only with a reviewer)
- Reporting on participation, settle / hold / void rates, engagement and rewards
- Rewards and reward delivery
- Media spend
- Creator compensation
- Fulfillment
- Brand assets and the reward description
- Stream or footage access
- A brand-safety and compliance contact
If a brand-funded reward pool settles as part of the deal, the pool clearance fee below applies where agreed.
Next: Tell us the goal, the title and the audience. We agree the scope with you before anything starts.
Plan your campaignOracle inside your own product through the partner API and webhooks. You keep your audience, screens and payouts.
- Paid implementation and validation, scoped with you
- A recurring minimum with included usage
- Defined usage tiers above the included amount
- Service requirements, scoped with you and written into the agreement
- A technical contact to integrate the API and webhooks
- Your own product surface and audience
- Evidence access, if verification is in scope
Where brand-funded pools are part of the integration, the pool clearance fee below applies where agreed.
Next: Start on the per-settle plan with a key. Custom volume or a signed agreement: send your requirements from /enterprise.
Start with a keyLicensing, revenue share or a hybrid, negotiated around what each side brings. Nothing here promises zero upfront cost or guaranteed revenue.
- Distribution
- Sponsorship sales
- Game supply
- Operations
- Rewards
- Title onboarding
- A commercial structure agreed with you: licensing, revenue share or a hybrid
- Launch co-marketing, where agreed
Next: We agree the contribution model with you, then a first campaign or a pilot to prove it before anything wider.
Explore a distribution partnership$1 per settled result. Held and voided are free.
First 100 settled results each month
$1 per settled result
$1,000 a month by default
A 90-day pilot runs the same way with the first 500 settled results free. Sandbox calls are never billed.
Start with the evaluation plan. For broader deployments, we’ll scope an agreement around your integration, volume, and service requirements. Until you sign one, the evaluation plan and the API Terms govern your use. A signed agreement states which evaluation terms it replaces and from when.
Custom annual agreement
For multiple properties, large volumes or ongoing activation programs.
Larger contract values are available for appropriately scoped deals. There is no universal entry threshold.
Design your programPool clearance, disclosed beside the offers it affects
Where brand-funded reward pools settle as part of a deal, a pool clearance fee applies only where your commercial agreement provides for it. Until the API Terms are revised, their section 5 states a default of 15% of the pool value that settles. It is invoiced to the brand or partner, never deducted from pool funds, never charged on held or voided results, and does not apply during a pilot.
How the fees fit together
There are four possible lines. Each has its own basis, and no result or pool is charged twice for the same thing.
| Line | Applies to | Charged on | Not charged when |
|---|---|---|---|
| Campaign fee | Sponsored campaign | A fixed fee per activation for the scope you agree, from $25,000 | Not applicable |
| Implementation and minimum | Custom integration agreement | Paid implementation and validation, and where agreed a recurring minimum with included usage, set in your agreement | Not applicable |
| Oracle usage | Platform integration | Each settled result. The published rate is $1, with the first 100 free each month and a $1,000 default monthly cap. A signed agreement sets its own rate | The result is held or voided, or the call is a sandbox call |
| Pool clearance | Brand-funded pools, where agreed | A percentage of the value of a pool that settles, set in your agreement. Until the API Terms are revised, their section 5 states a default of 15% | The pool is held or voided, or you are in a pilot |
- Each settled result is billed once, at the usage rate. Held and voided results are free.
- Clearance is calculated once per pool, on the value that settles. It is a separate line from usage because its basis is the pool, not the count of results.
- The campaign fee, implementation fee and any recurring minimum are fixed fees. Usage and clearance appear as their own invoice lines.
- Clearance is invoiced to the brand or partner. It is never deducted from pool funds, and PLLAY does not hold the pool.
- During a 90-day pilot only usage applies. The first 500 settled results are free and the pool clearance fee does not apply.
- A prize pool, a reward pool or transaction volume is not PLLAY revenue. PLLAY’s charges are the lines above and nothing else.
- Annual program fee or recurring minimum
- one twelfth of the annual fee, each month, where agreed
- Oracle usage
- settled results in the month × the agreed rate
- Pool clearance
- value of pools that settled × the agreed percentage
- Held and voided
- no charge
Where agreed, the pool clearance percentage is set in your agreement. Until the API Terms are revised, their section 5 states a default of 15%.
What the per-settle plan costs, month by month
- Self-serve or pilot-month rate: $1 per settled result, the first 100 settled results each month free, $1,000 default monthly cap (adjustable on request).
- Held and voided results and sandbox calls are not counted.
- Excludes any custom agreement fee, campaign fee, pool clearance fee and taxes.
- The counts are examples to show the arithmetic, not forecasts.
| Settled results in the month | Free | Billed at the usage rate | Fee after the cap |
|---|---|---|---|
| 300 | 100 | $200 | $200 |
| 1,000 | 100 | $900 | $900 |
| 5,000 | 100 | $4,900 | $1,000 (cap reached) |
Common questions
How much effort is the implementation?
For a campaign, the PLLAY team configures the activation with you. Your team supplies brand assets, footage access and a compliance contact. For an integration, a technical contact connects the API and webhooks. You start in the sandbox with no key, and production access is arranged with the team. We scope timelines with you and do not promise them up front.
Who owns the audience, the data and the sponsor relationships?
You do. You keep your users, your brand deals, your funds, identity checks and payouts. PLLAY provides verification and the record. How customer data is handled is set out in the DPA.
How is performance measured?
We agree the measures at the start. For campaigns, PLLAY reports participation and settled, held and voided results. For integrations, results by state arrive through the API and webhooks. Participation and return rates come from your own analytics. We make no promise of uplift.
What is supported today?
Verification from recorded video for the supported titles on the coverage page. Pulse and Duels through enterprise access. Arena as an operator SKU. Live results are always reviewed by a person. Direct game telemetry is planned and not built, and Arcade launches in Q4 2026.
How do the fees fit together?
They are separate lines with separate bases: a fixed fee, a charge per settled result, and a percentage of a brand-funded pool that settles, where agreed. The table above shows each basis and when it does not apply. The evaluation plan is how you start; a custom agreement is for broader scope and volume.
How does the evaluation plan relate to a custom agreement?
Start with the evaluation plan. For broader deployments, we’ll scope an agreement around your integration, volume, and service requirements. Until you sign one, the evaluation plan and the API Terms govern your use. A signed agreement states which evaluation terms it replaces and from when.
What service requirements can an agreement cover?
Integration onboarding, support and service levels are scoped with you and written into the agreement, so what you buy is what is stated there.
Does PLLAY hold or pay out the reward pool?
No. The sponsor funds the pool and you deliver the rewards. PLLAY records the result and invoices its own fees separately.
Start free today.
Before you buy, check the proof: Status · Trust · Settlement contract · Developers · ROI model
The sandbox is not production proof; authenticated production tests appear on /status when exported.