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Company

PLLAY Labs, Inc.

A Delaware corporation headquartered in Houston, Texas. Founded 2018. We build participation and outcome-verification infrastructure for creators, brands and media platforms.

Founding thesis

Audiences already play the broadcast. The rails were missing.

A live or recorded moment should be able to carry a free prediction, a verified outcome and a settlement record without the partner assembling identity, eligibility, verification and rewards from scratch. PLLAY is that operated system.

What we sell

Four products. One participation platform.

PLLAY Pulse

Free, brand-funded participation on live and recorded media. Operated with the partner.

PLLAY Vision

Evidence-backed outcome intelligence on authorized recorded video. Fail-closed.

Platform infrastructure

APIs, embeds and overlays for event intake, verification, rewards and reporting.

Sponsored campaigns

Brand-funded campaigns across the participation network, launched with the PLLAY team.

What we do not sell

We do not build games. We do not compete with publishers.

  • Games. We do not publish titles and we do not compete with publishers.
  • A sportsbook. Pulse is free-to-play brand participation, not a wager.
  • Self-serve betting rails. Arena is a separate eligible-competition product and is not open to the public.
Leadership

The operator behind the rails.

Shawn Gunn

Founder & CEO

PLLAY Labs, Inc. · Houston, Texas. Contact: support@pllay.io.

A team photograph belongs here when one is cleared for the public site. Until then this page names the company, not a stock diagram.

Longer thesis: /about. Evidence: /results.